MOTOROLA - TAKEN FROM MOTHER NATURE
Motorola took a cue from Mother Nature to create the PEBL phone. To design the colour PEBL series, they went back and adopted the colours too. The ad is an ode to mother nature itself.
case study
agency: 180/amsterdam
concept: ute geisler & roos smit
art director: ute geisler
copywriter: roos smit
creative director: adam chasnow
Motorola took a cue from Mother Nature to create the PEBL phone. To design the colour PEBL series, they went back and adopted the colours too. The ad is an ode to mother nature itself.
case study
agency: 180/amsterdam
concept: ute geisler & roos smit
art director: ute geisler
copywriter: roos smit
creative director: adam chasnow

